After a lot of conversations I now feel offering bonus non incentive advertising is a must for any PTC ad pack.
This highly affects the appealing of the ad packs to advertisers and therefore the stability of the site.

What do you think would be good ideas as bonus advertising on a PTC pack?

etc. if the maximum expense of a standard ad (30 seconds / 1 minute) is :

$0.01 to upline + $0.01 to downline = $0.02 per click = $20 per 1000 clicks.

(That's not extreme.. it's neobux's price)

What could make such an ad pack interesting?

Oh, sorry I didn't notice the price drop.. this affects stability though so let's just use the $10 margin.

$0.01 to upline + $0.01 to downline = $0.02 / click = $10 per 500 clicks.

In Neobux the cost is $10 and the bonus is 4500 adprize views.
In ClixSense the cost is $9.50 and there is no bonus included.
I think NerdBux is also at $9.50 without a bonus.

Banner Advertising is a fine bonus and if the site is still growing there is still the benefit of repeated exposure until the impressions run out. Even in major sites a lot of repeating is happening because not every one is online at the same time
plus there are usually more things to do on the site so the same members keep browsing and viewing banners often.

Extra non incentive grid advertising is also a good bonus to offer. However I feel neobux's adprize is somewhat wrong
because it offers that "next page" button. I've found myself more times reading a site's content when I have to click
close and then open another ad in new window. It kinda quantizes the process helping me to give specific attention
to each loading ad. In neobux it's much simpler to just click next page and complete the daily chances and I feel that
reduces the ad's importance to the viewer. Watching each ad as a separate process feels more effective than watching
them in a row as a chain or list.

SolidSnake wrote on 4^th Oct, 2013 at 4:10pm:


I think the chance at free ad credits could be helpful.

edit: my reasoning being it will keep ads recycling through the system and thus keep activity levels high

SolidSnake wrote on 4^th Oct, 2013 at 4:55pm:



Don't forget they also offer the ads on the 'ads today' page. That is actually a key part of my targeting and why I prefer to buy in bulk. The bigger the campaign, then the longer it takes to run on the site and thus the more 'free' clickers you get.

On my last two hits4pay ads at clixsense I bought:

50K ads and received 2434 free clicks from the 'ads today' page
100K ads and received 6443 free clicks

All else was equal because it was the same ad, it was just renewed and it stayed on the free ads page a lot longer.

The best part of the free ad clicks is that those members are truly voluntary clicks. There is no incentive whatsoever so they are genuinely interested in the ad, thus the sign up rate from the clicks is also higher

SolidSnake wrote on 4^th Oct, 2013 at 8:46pm:


You know how when you are not signed in and you click the view ads page? They will show you a sample of ads that were listed within the last 24 hours. A lot of people will go to that page when they are checking out the site to see if they have very much activity(I know I do, it is usually the second thing I check after ad prices). That space is like a free text ad bonus for us. If you can write a catchy text ad there, you can bring in a lot of extra clicks   

Based on our work on PaidVerts there is another thing that seems to be rather interesting and making a PTC more interesting:

Rewarding the best clickers with bonus ads to click!
(This could also be expanded with other bonuses of course..)

Something I can also think of, is adding some unreferred members as bonus referrals to the best clickers.

Since offering rented referrals can be a source of abuse for admins, using the unreferred members as a bonus to the most active members, instead of simply renting them for profit could improve the admin's image and respect, plus increase the member's feeling of worthiness.

Who knows maybe by collecting good ideas we will one day inspire someone (or be able to do it ourselves) to run an actual PTC that would be stable and profitable and offer a reliable long term advertising option.. kinda like what most (if not all) PTCs are not.

...now let's turn the attention to the basics of motivation...

So what would motivate these masses in a PTC sites?

It's not hard to figure it out.. Freebies like free stuff! That may translate to activity bonuses, prizes, competitions etc. Nothing motivates a clicker more than making him feel his clicks are actually rewarded and his activity is worth it.

Most of the times, clicking for $0.001 or less will not keep a person active for long, until he figures out it's not worth the pain. And not everyone is ready to invest online, even when we are talking about micro values. They are here to work and earn after all aren't they?

Many are really poor people that need a job. Some are just people browsing the web and were curious enough to check if it is really possible to earn money through the internet.. So what's best than offer them what they want? They will be willing to spend some time in order to earn. Clicking is easy.. so why not?

So, a simple way to motivate that freebie group is to add simple clicking activity bonuses WITHOUT the investing requirements..
They don't necessary have to be big.. etc a $0.10 bonus every 200 clicks would be sufficient to get many clicking happily.. and still cost very little to the site.

Also a top 10 clickers list with bonuses would be a cool idea to get people into clicking a lot more ads daily.
Top 10 contests worked amazingly good in Bucks247 in the past. People like to stand out of the masses due to something they do, so that's a good feature to have.

Another interesting prize would be some bonus rented referrals for clicking goals. This would also help people to familiarize with the RR system, get more interested in it and potentially plan and invest small amounts to keep them and eventually progress to one of the investor groups.

If the average clickers are happy, then their uplines will also be happy and invest more on the site through renting or referring..
This way the site will also earn more and big time investors will also notice that the site is healthy enough to invest in.

So it's a positive process for everyone.

As for investors occasional promos and contests have already proved to be very successful and motivational for them.

Improving the overall quality of service (reduced pending payment queues, catchy design without abuse of advertising space, good promotional tools, active admin, etc.) is also a way to make a site more attractive.

Referrers would be further motivated by referring contests and bonuses, apart from the increased clicking activity of the masses above.

If a site succeeds in motivating the average Joe of clickers, it will be easier to motivate the rest of the upper groups, which is why I keep suggesting that the focus should be on them.

What do you think..?